Taylor Swift and Beyoncé are not the first women to find great artistic and commercial success in pop music, but it’s safe to say none of their forebears have been as powerful as these two megastars.
Last month, Taylor Swift’s Midnights brought her her fourth Grammy Award for Album of the Year—making her the most-awarded artist in history in that category—and she announced a forthcoming new album at the awards ceremony.
Meanwhile, Beyoncé made sure that Swift didn’t dominate all the news in the run-up to the Super Bowl, using the most-watched event on television to announce her new album, tentatively titled Act II, which arrives on March 29. She made its first two singles available as soon as the ad aired.
Whether you examine sales of recordings, concert tickets and branded merchandise, or the harder-to-quantify metric of influence, the degree of artistic self-determination, financial
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